Once your partnership with Aware™ is announced, the next step is to make traceability part of how you market and sell your products. This section gives you the tools to:

• Showcase the partnership publicly with co-branded materials for events, sales, and social media.

• Strengthen your buyer pitches by integrating Aware™ traceability slides and proof points.

Use these resources to keep the story alive, build customer trust, and turn traceability into a competitive advantage.

Co-Branded Materials

Show the partnership in action. Use AWARE™ assets in your marketing to highlight your traceable products to customers and event audiences. On the Membership Page in your AWARE account (login via https://app.wearaware.co/) you can find Co-branding and marketing materials as one of your Benefits.

So what could Co-branding look like? For example:

• At events → use our roll-up banners and posters.

• In sales → share our one-pagers and DPP demo QR codes.

• On social → use co-branded visuals for LinkedIn, Instagram, or WeChat.

Sell Traceable Products to Your Buyers

With AWARE™, you can turn your traceability into a sales advantage. Integrate AWARE™ into your buyer pitches to strengthen your story and win trust. We recommend the following at least:

• Add traceability slides to your buyer presentations and pitches.

• Choose co-branded or white-label versions.

• Use our suggested copy to highlight benefits for buyers or sent your copy to us for review.